{"id":8079,"date":"2018-02-17T12:00:00","date_gmt":"2018-02-17T10:00:00","guid":{"rendered":"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/"},"modified":"2018-03-08T15:02:54","modified_gmt":"2018-03-08T13:02:54","slug":"instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset","status":"publish","type":"project","link":"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/","title":{"rendered":"Instant Gratification for Collective Awareness and Sustainable Consumerism (ASSET)"},"content":{"rendered":"<h2><strong>Instant Gratification for Collective Awareness and Sustainable Consumerism (ASSET) <\/strong><\/h2>\n<p>The ASSET project boosts collective consumerism by empowering the articulation of the individual.<\/p>\n<p>ASSET emphasizes the power of collective purchase decisions, which originate by independent literate choices of the individual. ASSET shows that literate choices are not in vain, that there are lots of people who think the same and that their collective action does make a difference. This process generates collective awareness and facilitates sustainable consumption.<\/p>\n<p>Within the ASSET project we develop a personalized product rating and evaluate its effect on consumers in field tests. This research and innovation action circles around the implementation of into consumer routines and on obtaining valuable insight on how consumers change their consumption behavior and contribute to higher goals such as sustainable consumerism.<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-6283 alignright\" src=\"http:\/\/lcm-content.web-email.at\/wp-content\/uploads\/2013\/11\/Asset.png\" sizes=\"auto, (max-width: 291px) 100vw, 291px\" srcset=\"http:\/\/lcm-content.web-email.at\/wp-content\/uploads\/2013\/11\/Asset.png 291w, http:\/\/lcm-content.web-email.at\/wp-content\/uploads\/2013\/11\/Asset-49x49.png 49w\" alt=\"Asset\" width=\"291\" height=\"295\" \/><\/p>\n<h3><strong>Hard Facts:<\/strong><\/h3>\n<p><strong>Coordinator: <\/strong>Linz Center of Mechatronics GmbH<strong>.<\/strong><\/p>\n<p><strong>Funding: <\/strong>Horizon 2020, Call: ICT-10-2015 \u201cCollective Awareness Platforms for Sustainability and Social Innovation\u201d<\/p>\n<p><strong>Total budget: <\/strong>approx. 2.350.000 \u20ac<\/p>\n<p><strong>Project runtime:<\/strong> 30 months<\/p>\n<p><strong>Project start:<\/strong> January 2016<\/p>\n<p><strong>Project type: <\/strong>Research and Innovation<\/p>\n<p><strong>Project consortium:<\/strong> Research institutions (AT,ES), SME (DE), retailers (ES), consumer organization (AT) and university (CH).<\/p>\n<p><strong>Project homepage:<\/strong> <a href=\"http:\/\/www.asset-consumerism.eu\/\">www.asset-consumerism.eu<\/a> (completely retrievable probably June, 2016)<\/p>\n<div class=\"shariff shariff-align-flex-start shariff-widget-align-flex-start\"><div class=\"ShariffHeadline\">Share this information<\/div><ul class=\"shariff-buttons theme-round orientation-horizontal buttonsize-medium\"><li class=\"shariff-button facebook shariff-nocustomcolor\" style=\"background-color:#4273c8\"><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Flcm-content.web-email.at%2Fen%2Fproject%2Finstant-gratification-for-collective-awareness-and-sustainable-consumerism-asset%2F\" title=\"Share on Facebook\" aria-label=\"Share on Facebook\" role=\"button\" rel=\"nofollow\" class=\"shariff-link\" style=\"; background-color:#3b5998; color:#fff\" target=\"_blank\"><span class=\"shariff-icon\" style=\"\"><svg width=\"32px\" height=\"20px\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 18 32\"><path fill=\"#3b5998\" d=\"M17.1 0.2v4.7h-2.8q-1.5 0-2.1 0.6t-0.5 1.9v3.4h5.2l-0.7 5.3h-4.5v13.6h-5.5v-13.6h-4.5v-5.3h4.5v-3.9q0-3.3 1.9-5.2t5-1.8q2.6 0 4.1 0.2z\"\/><\/svg><\/span><\/a><\/li><li class=\"shariff-button linkedin shariff-nocustomcolor\" style=\"background-color:#1488bf\"><a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Flcm-content.web-email.at%2Fen%2Fproject%2Finstant-gratification-for-collective-awareness-and-sustainable-consumerism-asset%2F\" title=\"Share on LinkedIn\" aria-label=\"Share on LinkedIn\" role=\"button\" rel=\"noopener nofollow\" class=\"shariff-link\" style=\"; background-color:#0077b5; color:#fff\" target=\"_blank\"><span class=\"shariff-icon\" style=\"\"><svg width=\"32px\" height=\"20px\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 27 32\"><path fill=\"#0077b5\" d=\"M6.2 11.2v17.7h-5.9v-17.7h5.9zM6.6 5.7q0 1.3-0.9 2.2t-2.4 0.9h0q-1.5 0-2.4-0.9t-0.9-2.2 0.9-2.2 2.4-0.9 2.4 0.9 0.9 2.2zM27.4 18.7v10.1h-5.9v-9.5q0-1.9-0.7-2.9t-2.3-1.1q-1.1 0-1.9 0.6t-1.2 1.5q-0.2 0.5-0.2 1.4v9.9h-5.9q0-7.1 0-11.6t0-5.3l0-0.9h5.9v2.6h0q0.4-0.6 0.7-1t1-0.9 1.6-0.8 2-0.3q3 0 4.9 2t1.9 6z\"\/><\/svg><\/span><\/a><\/li><li class=\"shariff-button xing shariff-nocustomcolor\" style=\"background-color:#29888a\"><a href=\"https:\/\/www.xing.com\/spi\/shares\/new?url=https%3A%2F%2Flcm-content.web-email.at%2Fen%2Fproject%2Finstant-gratification-for-collective-awareness-and-sustainable-consumerism-asset%2F\" title=\"Share on XING\" aria-label=\"Share on XING\" role=\"button\" rel=\"noopener nofollow\" class=\"shariff-link\" style=\"; background-color:#126567; color:#fff\" target=\"_blank\"><span class=\"shariff-icon\" style=\"\"><svg width=\"32px\" height=\"20px\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 25 32\"><path fill=\"#126567\" d=\"M10.7 11.9q-0.2 0.3-4.6 8.2-0.5 0.8-1.2 0.8h-4.3q-0.4 0-0.5-0.3t0-0.6l4.5-8q0 0 0 0l-2.9-5q-0.2-0.4 0-0.7 0.2-0.3 0.5-0.3h4.3q0.7 0 1.2 0.8zM25.1 0.4q0.2 0.3 0 0.7l-9.4 16.7 6 11q0.2 0.4 0 0.6-0.2 0.3-0.6 0.3h-4.3q-0.7 0-1.2-0.8l-6-11.1q0.3-0.6 9.5-16.8 0.4-0.8 1.2-0.8h4.3q0.4 0 0.5 0.3z\"\/><\/svg><\/span><\/a><\/li><li class=\"shariff-button mailto shariff-nocustomcolor\" style=\"background-color:#a8a8a8\"><a href=\"mailto:?body=https%3A%2F%2Flcm-content.web-email.at%2Fen%2Fproject%2Finstant-gratification-for-collective-awareness-and-sustainable-consumerism-asset%2F&subject=Instant%20Gratification%20for%20Collective%20Awareness%20and%20Sustainable%20Consumerism%20%28ASSET%29\" title=\"Send by email\" aria-label=\"Send by email\" role=\"button\" rel=\"noopener nofollow\" class=\"shariff-link\" style=\"; background-color:#999; color:#fff\"><span class=\"shariff-icon\" style=\"\"><svg width=\"32px\" height=\"20px\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 32 32\"><path fill=\"#999\" d=\"M32 12.7v14.2q0 1.2-0.8 2t-2 0.9h-26.3q-1.2 0-2-0.9t-0.8-2v-14.2q0.8 0.9 1.8 1.6 6.5 4.4 8.9 6.1 1 0.8 1.6 1.2t1.7 0.9 2 0.4h0.1q0.9 0 2-0.4t1.7-0.9 1.6-1.2q3-2.2 8.9-6.1 1-0.7 1.8-1.6zM32 7.4q0 1.4-0.9 2.7t-2.2 2.2q-6.7 4.7-8.4 5.8-0.2 0.1-0.7 0.5t-1 0.7-0.9 0.6-1.1 0.5-0.9 0.2h-0.1q-0.4 0-0.9-0.2t-1.1-0.5-0.9-0.6-1-0.7-0.7-0.5q-1.6-1.1-4.7-3.2t-3.6-2.6q-1.1-0.7-2.1-2t-1-2.5q0-1.4 0.7-2.3t2.1-0.9h26.3q1.2 0 2 0.8t0.9 2z\"\/><\/svg><\/span><\/a><\/li><\/ul><\/div>","protected":false},"excerpt":{"rendered":"<p>Instant Gratification for Collective Awareness and Sustainable Consumerism (ASSET) The ASSET project boosts collective consumerism by empowering the articulation of the individual. ASSET emphasizes the power of collective purchase decisions, [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":6412,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[232,228,235],"project_tag":[],"class_list":["post-8079","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-digitization","project_category-national-and-international-research-projects","project_category-research-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Instant Gratification for Collective Awareness and Sustainable Consumerism (ASSET) - LCM<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Instant Gratification for Collective Awareness and Sustainable Consumerism (ASSET) - LCM\" \/>\n<meta property=\"og:description\" content=\"Instant Gratification for Collective Awareness and Sustainable Consumerism (ASSET) The ASSET project boosts collective consumerism by empowering the articulation of the individual. ASSET emphasizes the power of collective purchase decisions, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/\" \/>\n<meta property=\"og:site_name\" content=\"LCM\" \/>\n<meta property=\"article:modified_time\" content=\"2018-03-08T13:02:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/lcm-content.web-email.at\/wp-content\/uploads\/2016\/07\/IMG_20160627_154308-1-e1467631197589.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"940\" \/>\n\t<meta property=\"og:image:height\" content=\"1252\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/\",\"url\":\"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/\",\"name\":\"Instant Gratification for Collective Awareness and Sustainable Consumerism (ASSET) - LCM\",\"isPartOf\":{\"@id\":\"https:\/\/lcm-content.web-email.at\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/lcm-content.web-email.at\/wp-content\/uploads\/2016\/07\/IMG_20160627_154308-1-e1467631197589.jpg\",\"datePublished\":\"2018-02-17T10:00:00+00:00\",\"dateModified\":\"2018-03-08T13:02:54+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/#primaryimage\",\"url\":\"https:\/\/lcm-content.web-email.at\/wp-content\/uploads\/2016\/07\/IMG_20160627_154308-1-e1467631197589.jpg\",\"contentUrl\":\"https:\/\/lcm-content.web-email.at\/wp-content\/uploads\/2016\/07\/IMG_20160627_154308-1-e1467631197589.jpg\",\"width\":940,\"height\":1252},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/lcm-content.web-email.at\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Projekte\",\"item\":\"https:\/\/lcm-content.web-email.at\/project\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Instant Gratification for Collective Awareness and Sustainable Consumerism (ASSET)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/lcm-content.web-email.at\/#website\",\"url\":\"https:\/\/lcm-content.web-email.at\/\",\"name\":\"LCM\",\"description\":\"Technology in the 21st Century\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/lcm-content.web-email.at\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Instant Gratification for Collective Awareness and Sustainable Consumerism (ASSET) - LCM","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Instant Gratification for Collective Awareness and Sustainable Consumerism (ASSET) - LCM","og_description":"Instant Gratification for Collective Awareness and Sustainable Consumerism (ASSET) The ASSET project boosts collective consumerism by empowering the articulation of the individual. ASSET emphasizes the power of collective purchase decisions, [&hellip;]","og_url":"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/","og_site_name":"LCM","article_modified_time":"2018-03-08T13:02:54+00:00","og_image":[{"width":940,"height":1252,"url":"https:\/\/lcm-content.web-email.at\/wp-content\/uploads\/2016\/07\/IMG_20160627_154308-1-e1467631197589.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/","url":"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/","name":"Instant Gratification for Collective Awareness and Sustainable Consumerism (ASSET) - LCM","isPartOf":{"@id":"https:\/\/lcm-content.web-email.at\/#website"},"primaryImageOfPage":{"@id":"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/#primaryimage"},"image":{"@id":"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/#primaryimage"},"thumbnailUrl":"https:\/\/lcm-content.web-email.at\/wp-content\/uploads\/2016\/07\/IMG_20160627_154308-1-e1467631197589.jpg","datePublished":"2018-02-17T10:00:00+00:00","dateModified":"2018-03-08T13:02:54+00:00","breadcrumb":{"@id":"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/#primaryimage","url":"https:\/\/lcm-content.web-email.at\/wp-content\/uploads\/2016\/07\/IMG_20160627_154308-1-e1467631197589.jpg","contentUrl":"https:\/\/lcm-content.web-email.at\/wp-content\/uploads\/2016\/07\/IMG_20160627_154308-1-e1467631197589.jpg","width":940,"height":1252},{"@type":"BreadcrumbList","@id":"https:\/\/lcm-content.web-email.at\/en\/project\/instant-gratification-for-collective-awareness-and-sustainable-consumerism-asset\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/lcm-content.web-email.at\/en\/"},{"@type":"ListItem","position":2,"name":"Projekte","item":"https:\/\/lcm-content.web-email.at\/project\/"},{"@type":"ListItem","position":3,"name":"Instant Gratification for Collective Awareness and Sustainable Consumerism (ASSET)"}]},{"@type":"WebSite","@id":"https:\/\/lcm-content.web-email.at\/#website","url":"https:\/\/lcm-content.web-email.at\/","name":"LCM","description":"Technology in the 21st Century","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/lcm-content.web-email.at\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/lcm-content.web-email.at\/en\/wp-json\/wp\/v2\/project\/8079","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lcm-content.web-email.at\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/lcm-content.web-email.at\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/lcm-content.web-email.at\/en\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/lcm-content.web-email.at\/en\/wp-json\/wp\/v2\/comments?post=8079"}],"version-history":[{"count":1,"href":"https:\/\/lcm-content.web-email.at\/en\/wp-json\/wp\/v2\/project\/8079\/revisions"}],"predecessor-version":[{"id":11394,"href":"https:\/\/lcm-content.web-email.at\/en\/wp-json\/wp\/v2\/project\/8079\/revisions\/11394"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lcm-content.web-email.at\/en\/wp-json\/wp\/v2\/media\/6412"}],"wp:attachment":[{"href":"https:\/\/lcm-content.web-email.at\/en\/wp-json\/wp\/v2\/media?parent=8079"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/lcm-content.web-email.at\/en\/wp-json\/wp\/v2\/project_category?post=8079"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/lcm-content.web-email.at\/en\/wp-json\/wp\/v2\/project_tag?post=8079"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}