{"id":22779,"date":"2021-02-03T16:47:49","date_gmt":"2021-02-03T15:47:49","guid":{"rendered":"https:\/\/lcm-content.web-email.at\/project\/asset-a-new-form-of-consumerism\/"},"modified":"2024-07-22T14:45:20","modified_gmt":"2024-07-22T13:45:20","slug":"asset-a-new-form-of-consumerism","status":"publish","type":"project","link":"https:\/\/lcm-content.web-email.at\/en\/project\/asset-a-new-form-of-consumerism\/","title":{"rendered":"ASSET – A New Form of Consumerism"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.7.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_2,1_4″ _builder_version=”4.7.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.7.7″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.7.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Titel: ASSET” _builder_version=”4.10.4″ _module_preset=”default” global_colors_info=”{}”]

ASSET – A new form of Consumerism<\/H1>[\/et_pb_text][et_pb_image src=”https:\/\/lcm-content.web-email.at\/wp-content\/uploads\/2021\/01\/ASSET_Smartphone.png” title_text=”ASSET Smartphone App” align=”center” admin_label=”Bild: Smartphone-App” _builder_version=”4.7.7″ _module_preset=”default” width=”80%” max_width=”80%” global_colors_info=”{}”][\/et_pb_image][et_pb_text admin_label=”Text 1″ _builder_version=”4.10.4″ _module_preset=”default” global_colors_info=”{}”]

Product Information System for the Retail Store<\/H3><\/p>\n

ASSET is a H2020 EU-Projekt. It piloted a user-centric smart phone app for the retail store. The developed app rates all products in the store against a user\u2018s personal attitude. Using indoor localization only the relevant products are presented.<\/p>\n

Results from the field tests (over several months in Estonia and Austria) demonstrate that users change their behaviour and move more towards sustainable consumption.<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/lcm-content.web-email.at\/wp-content\/uploads\/2021\/01\/ASSET_Logo.png” title_text=”ASSET-Logo” _builder_version=”4.7.7″ _module_preset=”default” width=”50%” max_width=”50%” module_alignment=”center” global_colors_info=”{}”][\/et_pb_image][et_pb_text admin_label=”Text 2″ _builder_version=”4.10.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

LCM<\/b> is coordinating the project, developing the indoor localization and is implementing the field test in the Austrian retail store.<\/p>\n

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Publication<\/H3><\/p>\n

T. Asikis, J. Klinglmayr, D. Helbing and E. Pournaras, “How value-sensitive design can empower sustainable consumption,”<\/a> Royal Society Open Science, Vol. 8, No. 1, Jan. 2021.<\/p>\n

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